Recouping Residual Value

Overview
ICON maintains access to one of the largest inventories of broadcast airtime, internet advertising inventory and print/out-of-home ad space in the media industry. We purchase large quantities of media capacity in advance and have cultivated ongoing, innovative partnerships and trade credit arrangements with global media giants and local advertising networks. ICON’s corporate barter transactions offer a broad range of creative opportunities and promotional avenues for advertisers.


DIRECTV is a leader in new technology,
delivering advanced digital video recording products and services.
